Ever since working abroad in Ireland six years ago (REALLY?!), I’ve had a major, major love affair with any and all things Irish. Though I never realized this love affair had started much earlier after seeing Waking Ned Devine with a friend and her Mom. I’m not sure what prompted us to see this film, but we did. And I loved it and more importantly, the soundtrack. In particular, the song “The Parting Glass” was something I found myself continually listening to, and still do today (Meryl Streep’s singing at amFAR is sublime).
While I find myself clicking on any and all advertisements and creative work that has any Ireland connection, this ad for Tullamore Dew Whiskey made my morning. Using that song I oh so love, the scenery that’s simply divine, a rainy day and some lads.
From: Opperman Weiss and RSA Films
This ad for Switzerland’s Tourism makes me want to grab all of my wool items and immediately go there. A place where time just doesn’t exist?! Yes please! Also, taking a “holiday” rather than a “vacation” sounds so much more relaxing.
Today, I had one of those moments that just make you appreciate the internet. Make you appreciate the blogs you follow. And make you appreciate the simplicity of technology. Here are two of the reasons:
1) CLOUD–an art installation made from 6,000+ bulbs where you pull on a chain to light (and darken) the cloud. Via This is Colossal
2) World Alzheimer’s Day–To better connect with those who don’t live with the disease, they developed this Facebook app to put you physically in the shoes of sufferers. Very powerful, moving and of course, I did it. Via AdFreak
Despite the fact I’ve never had any desire to visit Norway, this commercial makes me want to hop a plane to see this scenery, wear sweaters and hang with Grandpa Norm. And of course, fly on Widerøe Airlines.
Agency: McCann Oslo
Director: Marius Holst (Side note, he directed one of my favorite films from the Film Fest, King of Devil’s Island)
Completely loving this tongue and cheek ad from McCann running in today’s Times and London Mail. Especially that last line of copy (“And with clients who don’t wear quite so much Lycra”). Way to graciously thank a client for a business while grabbing the attention of the masses.
But who’s with me on the depression that’s now happening thanks to the Olympics wrapping?
About six months ago, Maggie told me about this website I just had to get on and start using: Pinterest. At first, I was confused how I could use the site and what it all really meant. But today, I’m a huge believer and find myself continually checking in to see what’s going on. There’s really no boundaries to what the site can be, seeing as you determine how you want to use it every time you create a board for your pins. I find the site is definitely more of an inspiration source, which is why when I saw this latest campaign from Kotex, I just wanted to get up and cheer. Finally, a brand doing something truly original with this still-in-beta site.
To celebrate National Women’s Inspiration Day, Kotex took to people’s Pinterest boards and created gift boxes for them based on the things they pinned. Then they sent these boxes out and as you’re probably guessing, all the recipients took to social media to share their boxes with others.
I’m pining for more campaigns like this.
To spice up today’s Ad of the Day, picked out a video and a print one. Both are stellar and will get a little chuckle out of you.
First up, LOVEFiLM’s ad on Harry Potter characters for their “Love in all shapes and sizes” campaign. Really like the lightning bolt under Harry’s name. And Hagrid’s scrawl. Other ones included in the campaign include character run downs of Lord of the Rings and Star Wars. via I Believe in Advertising
My second ad find is from a Cincinnati designer Adam Ladd and his daughter. He sat her down and had her analyze famous brand logos. Her answers are spot on, totally off mark and pretty funny. Though her voice sounds suspiciously like Marcel the Shell… The song in the background quickly grabbed my attention, thought it was an Augustana song I’ve never heard of, it’s Phil Wickham’s “Eden.” via AdFreak
It’s been raining nonstop pretty much everywhere I believe. Here in Chicago, back in STL when I talk with Mom and out in Seattle when talking with Dad. Here’s something to bring a smile to your face the next time you’re hovering under an umbrella: Sidewalk ads that only appear when it’s raining. Genius.
Found this over on AdFreak and absolutely love it! So effective and carries a ton of weight.
I noticed this a bit ago on the train and must confess, I was deeply intrigued to go to the website. These ads say things like “He was last seen reading ads on the train” and look as if some weirdo sat over the poster and cut out all these letters from magazines. I’ve seen the sign numerous times and it continually peaks my interest, yet I’ve never made the final leap to find out its true meaning.
Thankfully, AdFreak got to the bottom of it. Apparently, it’s promoting weekend getaways from Chicago–>STL. They had a contest to see who could find the kidnapped man via Twitter, FourSquare and a microsite.
When I found this out, my heart sank a little. Was kind of hoping for something a bit more adventurous, and less creepy. I’m a huge fan of getaways to STL, but on my own terms.
Why couldn't I have been on the train this day?