Ad of the Day: The Real Matter

Absolutely loving this ad from YMCA Vancouver. It’s simple, full of facts and causes you to wonder what will happen if we continue ignoring. Via I Believe in Advertising

With this Second

I stumbled upon this crazy YouTube video, which led me to check out onehourpersecond.com, a website with alarming facts of how much video is uploaded to YouTube every second. At first, it made me a little worrisome that we spend so much time uploading; causing me to feel overwhelmed with how long it would even take to get through 10% of all of it.

But then it got me thinking, that’s a lot of people’s moments. A lot of triumphs, fails and belly laughs. We’re sharers and want to spread our daily happenings and learnings with others across the nation, oceans and continents. I’d be interested to see how many seconds are spent watching YouTube videos and seeing that paired side-by-side with uploading content.

Because I think it would show we spend more of our time uploading our experiences than watching others do it for us.

via I Believe in Advertising