Join the Merry Men

This ad today took hold of my attention for 2 reasons:

1) Arrows + trees = Rough day for nature

2) You can allot a portion of your government taxes to charities?! Portugal, you’re on to something.

Via I Believe in Advertising

Ad of the Day: The Real Matter

Absolutely loving this ad from YMCA Vancouver. It’s simple, full of facts and causes you to wonder what will happen if we continue ignoring. Via I Believe in Advertising

Set Fire

I haven’t seen someone get this up in arms about book burning since Annie Kinsella went on a rant during the PTA meeting in Field of Dreams. Leo Burnett Detroit came up with this campaign to save the Troy Library. Setting fire to not books, but votes. Genius. I hope to one day work at a place that does work like this. Via I Believe in Advertising

Advertising Agency: Leo Burnett, Detroit, USA
Global Executive Creative Director: Peter McHugh
Creative Director: Glen Hilzinger, Bob Veasey
Creative Services Director: Tony Booth
Operations Director: Rick Bennington
Copywriters: Rob Thiemann, Mike Davis
Creative Technologist: John McClaire
Producers: Jennie Hochthanner, Erik Zaar

Ad of the Day

I love board games. I love words. And I love pop culture. Naturally, I love these. via I Believe in Advertising

 

 

 

 

 

 

 

 

 

 

 

 

 

Ads on the Day

To spice up today’s Ad of the Day, picked out a video and a print one. Both are stellar and will get a little chuckle out of you.

First up, LOVEFiLM’s ad on Harry Potter characters for their “Love in all shapes and sizes” campaign. Really like the lightning bolt under Harry’s name. And Hagrid’s scrawl. Other ones included in the campaign include character run downs of Lord of the Rings and Star Wars. via I Believe in Advertising

 

 

My second ad find is from a Cincinnati designer Adam Ladd and his daughter. He sat her down and had her analyze famous brand logos. Her answers are spot on, totally off mark and pretty funny. Though her voice sounds suspiciously like Marcel the Shell… The song in the background quickly grabbed my attention, thought it was an Augustana song I’ve never heard of, it’s Phil Wickham’s “Eden.” via AdFreak

With this Second

I stumbled upon this crazy YouTube video, which led me to check out onehourpersecond.com, a website with alarming facts of how much video is uploaded to YouTube every second. At first, it made me a little worrisome that we spend so much time uploading; causing me to feel overwhelmed with how long it would even take to get through 10% of all of it.

But then it got me thinking, that’s a lot of people’s moments. A lot of triumphs, fails and belly laughs. We’re sharers and want to spread our daily happenings and learnings with others across the nation, oceans and continents. I’d be interested to see how many seconds are spent watching YouTube videos and seeing that paired side-by-side with uploading content.

Because I think it would show we spend more of our time uploading our experiences than watching others do it for us.

via I Believe in Advertising

Ad of the Day: Up All Night

This ad speaks volumes. And lets me know I’m not the only one out there. via I Believe in Advertising

Corre Cutia Bookstore:

Advertising Agency: Lápisraro Comunicação, Belo Horizonte, Brazil
Creative Directors: Carla Madeira, Cristina Cortez
Art Director: Francisco Valle
Copywriter: Gustavo Costa
Illustrator: Francisco Valle

Ad of the Day: Museum of London

The coolest part of this ad is the fact we’re rolling out something similar for one of our client’s next year. I’ve never had any desire for a smartphone, but after seeing this, I want one, solely so I can do this. I’ll also then be in London, which is I guess okay too. And this ad basically brings to life Inception which I’m equally okay with. And I promise, proper posts coming soon, life is just moving a mile a minute.

 

 

 

 

 

Ad of the Day: Eurostar

From Eurostar comes When Was the Last Time… focusing on London. I just love how the pictures on these ads say so much, requiring little text. As always, found these on I Believe in Advertising. Here’s my fav of the four:

Eurostar is basically the bullet train of Europe. So jealous.

Calling an Editor

I get that not everything in life is perfect and that people are bound to make mistakes. But how do you make a mistake in just a sentence? This McDonald’s ad from I Believe in Advertising infuriates me to no end. And here’s why:

1) McDonald’s is a single entity. Like one. So the verb of “aren’t” should be the singular “is.”

2) Since the ad uses McDonald’s as a plural noun, then roommate needs to be plural as well. They imply there are multiple “mcdonald’s”, yet this collection seems to only make one roommate.

Thankfully, they followed up with these fantastic ads from Coke. And yes, fully aware I am a nerd. I fly that flag high as I sit here with my glasses and stripped Grandpa sweater.