Tag Archives: lord of the rings

Bond With Believing

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Sponsored Post: Everywhere, LLC provided me with compensation for this post. However, all thoughts and opinions expressed herein are my own.

As we continue to move our television, video gaming and movie habits to smaller and smaller screens, I can’t help but wonder if we’re missing a key part of the experience. Naturally, I was eager to head to the IMAX and see a film how it was supposed to be seen, and felt. Figuring it couldn’t get better than James Bond on a big(ger) screen, I went where few Chicagoans go: to Navy Pier on a Saturday afternoon. It was there I caught Skyfall among Bond fans, tourists and gals eager to see Daniel Craig in a larger-than-life way.

It.did.not.disappoint. From the very beginning, I felt like an added character. And peripheral vision? Forget it. No matter where I looked, the scene happened right before me.

Yet the screen did more than just make me feel like I had to duck and roll with James Bond. An IMAX screen did something I never imagined: tuned out the world around me. That man crinkling his plastic bag…heard it for four seconds and…wasn’t thinking of it anymore. The loud breather…the sound took away his breath for me while the movie’s score engulfed me.

I highly recommend the IMAX experience for any film with detailed elements (looking at you Pixar® Films) and action films. After watching the two-minute trailer for the upcoming Hobbit movie, I knew watching any other way would be disappointing. As we continually opt for the screens of laptops, phones and tablets, it’s nice to get a reminder of how movies should be seen. A nice big, six-story, massive reminder.

For more information on IMAX:

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Ads on the Day

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To spice up today’s Ad of the Day, picked out a video and a print one. Both are stellar and will get a little chuckle out of you.

First up, LOVEFiLM’s ad on Harry Potter characters for their “Love in all shapes and sizes” campaign. Really like the lightning bolt under Harry’s name. And Hagrid’s scrawl. Other ones included in the campaign include character run downs of Lord of the Rings and Star Wars. via I Believe in Advertising

 

 

My second ad find is from a Cincinnati designer Adam Ladd and his daughter. He sat her down and had her analyze famous brand logos. Her answers are spot on, totally off mark and pretty funny. Though her voice sounds suspiciously like Marcel the Shell… The song in the background quickly grabbed my attention, thought it was an Augustana song I’ve never heard of, it’s Phil Wickham’s “Eden.” via AdFreak